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The Future of Printing in MENA to 2022

2017-01-17 11:28:09 Zhuhai Hamah Industrial Co., Ltd. Read

The Future of Printing in MENA to 2022

This report examines the opportunities for suppliers of print equipment, consumables and print service providers in the dynamic Middle East and North Africa (MENA) region. Its exclusive data shows how a market valued at over $35.1 billion in 2017 will see annual cross-segment growth of 9.0%, to reach $54.0 billion in 2022.

Consumption of printed materials will rise from 15.8 million tonnes in 2017 to reach 22.6 million tonnes in 2022.

Smithers’ analysis tracks how this lucrative and expanding market differs from more mature regions, where print revenues are static or even declining. This includes insight into the key growth segments and national markets, the reasons behind their expansion, and how these can be exploited by both domestic and international companies.

What methodology is used?

The Future of Printing in the Middle East and North African to 2022 is based on a combination of in-depth primary and secondary research. Primary research included refinement of SmithersPira’s databases on printing and publishing industries throughout the world and interviews targeting key decision makers drawn from across the Middle East and North Africa. This exclusive content was contextualised and integrated with secondary research drawn from third-party databases of historical data – including official statistics, local trade associations, trade directories, market reports, journals, websites, and industry contacts – and detailed analyses of economic data for the region.

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